BUY IT, BATCH IT, COOK IT: JOE SWASH TO FRONT CHANNEL 4 COOKING SERIES
Channel 4 have commissioned Lidl, Buy It, Batch It, Cook It (w/t) a 6x60' series from South Shore Productions fronted by actor and presenter Joe Swash and influencer Suzanne Mulholland.
Together, the duo will visit families who want to make their food budget go as far as possible, cut their meal prep time, organise their menus and eat healthier meals. The series is made in partnership with Lidl.
Joanna Gomer, Marketing Director at Lidl GB, said: "We’re always big on quality, Lidl on price, and together with Suzanne and Joe’s practical advice and real life examples, we hope to help households across the nation get the most out of their time and money, and discover new joys of cooking."
Channel 4's Jo Green added: "Made in partnership with Lidl this series is exactly what busy families need and I hope it empowers people to cook healthy and delicious homemade food."
South Shore’s Melanie Leach also said: "We’re thrilled to be working with Joe and Suzanne on what promises to be an entertaining and informative watch for us all. We aim to show that household cooking doesn’t have to be costly and time-consuming."
More details will be announced in due course.
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